Ecommerce Manager – Motorsport

An exciting opportunity for an experienced E-commerce Manager to join a leading organisation in motorsport business, taking responsibility for the growth and development of its online retail and merchandise offering.

This is a commercially focused role, combining online trading, digital merchandising and customer insight with the operational management of a growing e-commerce business.

Working within a fast-paced, event-driven environment, you’ll play a key role in maximising online sales, improving the customer experience and developing retail campaigns around some of the biggest events in international motorsport.

The Role

• Take ownership of the day-to-day performance of the online retail business, driving revenue growth, conversion and customer engagement.
• Develop and deliver commercial trading plans, promotional activity and product launches aligned with major international sporting events.
• Manage the online merchandising strategy, ensuring products, pricing, imagery and website content are optimised to maximise sales.
• Work closely with Marketing teams to develop digital campaigns, improve customer acquisition and strengthen brand engagement.
• Analyse sales performance, website traffic and customer behaviour to identify opportunities for commercial growth.
• Oversee the end-to-end online customer experience, including order fulfilment, delivery, returns and customer service.
• Support the development of new retail initiatives, including click & collect and enhanced delivery services.
• Collaborate with Buying, Marketing and Operations teams to ensure a seamless approach to product launches, stock availability and promotional activity.
• Utilise CRM and customer insights to support more targeted marketing activity, customer retention and long-term growth.

About You

• Previous experience in an e-commerce, online trading or digital retail role, ideally within a consumer-facing retail environment.
• Essential experience working within the sports or live events industry, with a clear understanding of event-driven retail, seasonal trading patterns and the commercial importance of major events.
• Strong commercial understanding, with experience driving online sales performance and improving conversion.
• Good knowledge of online merchandising, promotional planning and digital marketing.
• Confident working with sales data, customer insights and performance reporting to inform commercial decisions.
• An understanding of e-commerce operations, including stock management, fulfilment and the wider customer journey.
• Strong organisational skills, with the ability to manage multiple priorities and work collaboratively across different teams.
• A proactive, hands-on approach, comfortable working within a fast-paced and evolving environment.

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