Luxury Brand Marketing Manager

Overview

As Luxury Brand Marketing Manager, you will shape marketing across Bentley, Aston Martin, Rolls-Royce and Ferrari for JCT600’s Leeds dealerships. You lead a small team to develop distinctive campaigns, exclusive events and partnerships that engage high-net-worth audiences and drive commercial value. You’ll align manufacturer strategies with retailer objectives, manage budgets, and optimise campaigns and customer experiences. This role offers exposure to luxury branding at scale and the chance to influence four premium brands.

Pay / Benefits

• 34 days annual leave (increasing with service)
• enhanced maternity and paternity leave
• life assurance and pension
• training and development programmes
• car purchase scheme and servicing discounts
• cycle-to-work and gym discounts

Responsibilities

• Shape and deliver multi-brand marketing plans aligned with manufacturer strategy and retailer priorities
• Create exceptional customer experiences through exclusive events, experiential campaigns and partnerships
• Identify opportunities to strengthen brand positioning and drive commercial value
• Lead and develop a team of Brand Marketing Executives with coaching and performance reviews
• Oversee digital campaigns and customer communications (social, website, email) ensuring compliance with guidelines
• Build customer loyalty through targeted communications and experiences
• Manage budgets and measure ROI to improve future activity
• Coordinate manufacturer requirements and approvals ensuring timely, accurate plans and submissions

Key requirements

• Proven experience developing and delivering brand marketing strategies and campaigns with commercial impact
• People management experience with direction setting and development support
• Strong experiential and event marketing experience in luxury or premium environments
• Commercial awareness of how marketing generates leads, supports sales and retention
• Excellent communication and influencing skills for stakeholder engagement
• Strong organisation and project management across multiple brands with tight deadlines
• Experience managing budgets and analysing performance data with actionable recommendations
• Proficiency with Microsoft Office (Excel, PowerPoint) and marketing, reporting and CRM platforms

• leadership
• stakeholder management
• communication
• Microsoft Excel
• Microsoft PowerPoint
• CRM platforms

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