Overview
In this role you will shape and execute biddable media strategies for luxury brands within the Havas Media Network. You will collaborate with cross-functional client teams to deliver agile, results-driven campaigns and contribute to a culture of learning and innovation. You’ll develop and share best practices, mentor junior colleagues, and drive measurement and reporting to demonstrate impact. This is a high-visibility role with opportunities to influence diverse luxury accounts and advance your career in digital media.
Responsibilities
- Operate media planning and buying for your client portfolio on your channel in line with omnichannel guidelines
- Ensure campaigns run smoothly and meet deadlines
- Be accountable for hitting target objectives and supporting the trading teams
- Produce weekly reporting, client calls, and post-campaign analysis with actionable insights
- Deliver proactive presentations to showcase programmatic capabilities
- Collaborate with the Biddable Account Director to educate clients and teams on biddable strategies
- Participate in broader biddable projects beyond day-to-day campaigns (e.g., measurement frameworks)
- Work across Google Marketing Platform, Integral Ad Science, Lumen and other platforms; manage day-to-day workload
- Mentor and develop junior team members, identifying training needs and leading sessions
- Liaise with Trading, Planning and Supply to share learnings and drive innovation across the agency
- Represent the agency at internal/external events and promote a strong agency culture
- Contribute to the continuous improvement of client reporting and post-campaign feedback
- Support cross-channel collaboration between Paid Social and Programmatic teams
Key requirements
- Solid planning and buying experience with paid social and/or programmatic
- Strong understanding of Paid Social and Programmatic roles in the wider media mix
- 18 months+ trading experience on platforms such as Meta, DV360, TikTok, MediaMath, Twitter, Teads, LinkedIn, Verizon DSPs, Snap, Amazon DSP
- Knowledge of adservers, especially DCM
- Ability to produce biddable media plans and supporting rationales demonstrating expertise
- Client-facing capabilities as needed within accounts
- Working knowledge of audience forecasting and reporting tools as well as DSP audience insight tools
- Experience developing and evolving client reporting including post-campaign analysis
- Ambassadorial presence for the agency at events and in client settings
- Proficiency in MS Office, PowerPoint, Word and Excel
- Collaborative
- Results-oriented
- Proactive communication
- Meta
- DV360
- TikTok
…
