Director, Data Strategy & AI Enablement

WPP Media in the UK is seeking a Director, Data Strategy to lead the data-driven transformation for BT Consumer brands. You will own the data strategy, set governance, and guide cross-functional teams across paid media campaigns and addressable channels.

You will drive data-backed audience strategies, oversee tests and pilots, and ensure alignment with the OpenConnect OpenAI initiatives. Strong leadership and collaboration across disciplines are essential.

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