Strategy Analyst, Governance and Experience – TikTok Shop

Overview

In this role, you contribute to TikTok Shop Governance and Experience by turning data into insights that shape strategy, performance, and risk management. You work with cross-functional teams to monitor metrics, validate assumptions, and drive improvements in governance and user experience. You will help set targets, analyze budgets, and support decision-making with data-backed recommendations. This role offers scope to influence policy and process optimization at scale in a fast-moving marketplace.

Responsibilities

• Monitoring & Performance Tracking: analyze data to assess performance against KPIs and budgets, identifying highlights, risks, and gaps
• Strategic Planning & Problem Solving: conduct deep-dive research, validate assumptions, and provide data-backed recommendations for budgeting and initiatives
• Innovation & Continuous Improvement: redefine metrics as the business evolves and deliver tailored analyses for faster decision-making
• Cross-Functional Collaboration: partner with Data Science, Governance, and regional teams to inform strategy and optimize processes
• Stakeholder Communication: clearly communicate insights to cross-functional teams to influence actions and decisions

Key requirements

• 2+ years in strategy/consulting or 3+ years in business analysis or data analytics
• Strong data analysis capability with hands-on experience; SQL skills highly preferable; advanced Excel for modeling and scenario analysis
• Solid understanding of common statistical and analytical methodologies
• Structured and logical thinking with ability to extract key insights from complex data
• Excellent problem-solving skills, proactive ownership mindset, and ability to work independently in ambiguous environments
• Strong learning agility to quickly understand new domains, business models, and governance frameworks

• Proactive ownership mindset
• Excellent problem-solving and analytical thinking
• Strong cross-functional collaboration
• SQL
• Excel (modeling, complex formulas, scenario analysis)
• R/Python (preferred)

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