About the Role
Strategic Marketing Manager BioPharma and Clinical development is accountable for defining, owning, and continuously evolving segment strategy for the Life Sciences portfolio that serves pipeline-driven market segments like Pharma, BioPharma, Biotech, CRO/DMO and late translational (Pharma/CRO-led) markets. The role translates portfolio priorities into clear positioning, differentiated value propositions, and actionable growth logic that guides downstream execution across marketing, product, and commercial teams.
Responsibilities
- Define, own, and continuously evolve the segment strategy for pipeline-driven markets (Pharma, BioPharma, Biotech, CRO/CDMO, late translational)
- Translate portfolio priorities into clear positioning, differentiated value propositions, and actionable growth logic
- Integrate market insights, customer needs, competitive dynamics, and business priorities into a coherent strategic direction
- Guide and align marketing, product, and commercial teams to ensure consistent strategy execution
- Own segment performance, including growth, market share, marketing ROI, and rapid strategy adaptation when gaps emerge
Essential Requirements
- Deep understanding of BioPharma and Biotech markets with focus on pipeline-driven capital equipment and technology marketing in BioPharma acquisitions such as microscopy, imaging, or adjacent analytical technologies
- Proven ability to work in a matrix environment and manage high organizational complexity while influencing cross-functional stakeholders
- Strong experience in strategic marketing, business strategy, product management, commercialization, market insight, or comparable growth-driving functions experience across major markets including the US, Europe, and China
- Master/Diploma degree in a Life Science branch required
Travel Requirements
Ability to travel internationally for up to 30%
Plus If You Have
- German (spoken and written language)
- Business Administration
Leica Microsystems, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Check out our benefits at Danaher Benefits Info.
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