Sales Director
Location: Peterborough
Salary: £50,000 – £100,000 basic + Uncapped Performance Bonus + Executive Benefits
Hours: Monday to Friday, 8:30am – 5:30pm
Job Type: Permanent | Full-Time
Are you a Sales Director seeking your next challenge? Do you have the drive and ability to push a company to even greater growth? Can you develop a team to even greater success?
The Role
As Sales Director, you will lead, inspire and develop a growing team of Finance Brokers, ensuring they consistently exceed targets while delivering exceptional customer service. You will combine strategic leadership with hands‑on coaching, implementing scalable sales processes, improving conversion rates, analysing performance, and driving continuous improvement across the business.
- Leading, motivating and developing a high‑performing team of Finance Brokers.
- Creating a culture built on accountability, ambition, professionalism and success.
- Coaching through regular one‑to‑ones, pipeline reviews, call coaching and performance management.
- Driving revenue growth through effective sales strategy and performance analysis.
- Monitoring KPIs, forecasting and conversion rates to maximise productivity and profitability.
- Recruiting, onboarding and developing top sales talent.
- Building strong relationships with lenders, introducers and key stakeholders.
- Working closely with the Director to shape and deliver the company’s long‑term growth strategy.
The Ideal Candidate
You will be an inspirational leader with the commercial mindset and experience to take an already successful business to the next level.
- At least 5 years’ experience as a Sales Director, Head of Sales, Commercial Director or similar senior sales leadership role.
- A proven track record of leading high‑performing sales teams of 10+ people.
- Experience helping to scale a high‑growth business, ideally from seven‑figure to eight‑figure turnover.
- Demonstrable success in increasing revenue, improving sales conversion and driving business performance.
- Strong commercial awareness and the ability to develop and execute successful sales strategies.
- Experience implementing KPIs, forecasting, sales processes and performance frameworks.
- The ability to thrive in a fast‑paced, entrepreneurial environment where results matter.
- Leading from the front, developing people, and is passionate about achieving exceptional results.
Benefits
- Competitive basic salary of £50,000 – £100,000
- Uncapped performance bonus
- Executive benefits package, including a company vehicle
- Company pension
- 20 days annual leave plus bank holidays
- Ongoing executive leadership development
- Company events and incentive trips
- Free on‑site parking
- The opportunity to build, influence and shape the future sales function
- A genuine seat at the table with direct input into the future growth of the business
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