As Business Partner CyberSecurity Suite (CSS) – Global, you act as a strategic partner to the operational Business Units across all regions, supporting the adoption and development of marketing strategies that drive regional business goals. You serve as the key interface between the regional teams and HQ, collaborating closely to define strategic directions and ensure they are consistently aligned, consolidated, and translated across markets.
Main Responsibilities
- Strategic Marketing: Partner with operational units through an outside‑in approach. Align marketing initiatives with business priorities, revenue targets, and market expansion plans. Provide comprehensive advice on all marketing activities and develop and implement strategic marketing plans tailored to regional needs.
- Market insights: Leverage market data, customer insights, and competitive intelligence to influence product marketing strategies, positioning, messaging, and go‑to‑market plans, and contribute regional insights to the global strategy.
- Content Strategy: Adopt, adapt, or develop marketing, communication and content strategies for target markets, including buyer personas, based on the value proposition and localisation level of each service, and align closely with Divisional and other regional BPs.
- Market Activation: Design and execute regional marketing campaigns, collaborating with Marketing Hub specialists to ensure effective delivery.
- Performance Monitoring and Analysis: Track and analyse marketing KPIs, report on campaign effectiveness, and use customer feedback to optimise marketing activities.
- Cross‑functional Collaboration: Work with internal Marketing Hub teams, business units, sales, and other functions to ensure cohesive marketing efforts and coordinate with other Business Partners globally to identify synergies.
Qualifications
- Degree in Marketing, Business Administration, Communication or a comparable field.
- Minimum of 7+ years of professional experience in B2B marketing, preferably within a cybersecurity environment.
- Strong marketing skills in strategic marketing, omnichannel campaign planning, and content marketing.
- Solid knowledge of digital marketing principles, technologies, and analytics.
- Proven ability to work in an international business environment.
- Excellent stakeholder management capabilities.
- Business‑fluent written and verbal communication skills in English.
- Structured and solution‑oriented approach with high‑quality standards.
- Confident, resourceful, self‑motivated, team‑oriented, flexible, and highly initiative‑driven.
Diversity & Inclusion
We are committed to be an inclusive and diverse workplace by welcoming people of all backgrounds. Diversity & Inclusion (D&I) is a foundation of our company, ensuring all employees are treated with respect regardless of gender, nationality, ethnic background, faith, beliefs, disabilities, age, sexual orientation, or identity.
Location
Country/Region: United Kingdom
Job Location: Fareham
Working Model: Hybrid
Employment Type: Full time / regular
Company: TÜV SÜD Ltd.
Org Unit Code: UK-MKG
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