Outdoor Digital Campaign Manager

Overview

As Outdoor Digital Campaign Manager, you lead the Digital Campaign Team to ensure precise, high-complexity campaign execution with strong monitoring and reporting. You drive KPI alignment, implement monitoring initiatives, and translate data trends into improvements for customer satisfaction and team productivity. You collaborate with sales, delivery operations and digital monitoring to shape service models and operational excellence. The role combines hands-on leadership with strategic development of monitoring frameworks, fostering accountability and data-driven decision making. This is a high-impact, cross-functional leadership role in a fast-growing digital campaigns domain.

Responsibilities

• Provide strategic and operational leadership to the Digital Campaign function with focus on monitoring performance and data accuracy
• Define, track and deliver KPIs, SLAs and quality standards aligned to priorities and customer expectations
• Develop and implement initiatives to enhance monitoring capabilities and drive reporting tech solutions
• Use insights and data trends to drive process improvements, customer satisfaction and team productivity
• Represent the function in senior stakeholder forums for strategic planning and forecasting
• Provide regular performance updates to stakeholders highlighting risks and improvements
• Directly manage Team Leaders with coaching and performance management
• Oversee training plans to upskill Executives and Team Leaders for service consistency
• Embed a high-performance, collaborative, accountable culture and promote continuous improvement
• Lead internal training and continuous learning to strengthen proficiency in dynamic formats and digital delivery
• Track development progress and refine training to close skills gaps
• Develop and optimise monitoring dashboards, alerts and reporting tools for real-time visibility
• Analyze performance data to identify root causes and improvement opportunities with clear recommendations
• Oversee incident detection, escalation and resolution with swift communication
• Produce regular performance reports for senior stakeholders
• Mentor team members on monitoring tools and analytics best practices

Key requirements

• Proven experience managing digital or data-driven campaigns in operational, programmatic or ad-tech environments with scalable results
• Strong technical confidence and advanced problem-solving; ability to explain complex components to varied audiences
• Exceptional communication, collaboration and stakeholder management to align cross-functional teams
• Passion for digital innovation and proactive continuous improvement
• Experience mentoring or supporting colleagues is a strong plus
• Minimum office attendance of three days per week

• leadership
• communication
• collaboration
• monitoring dashboards
• alerts and reporting tools
• data analysis

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