Overview
In this role, you will lead an integrated marketing strategy to strengthen brand presence and drive commercial growth for a UK group of companies. You will shape campaigns across B2B and B2C, balancing strategic thinking with hands-on delivery. The position involves managing demand generation, communications and channel plans, while leading a team and coordinating with agencies. This is a high-impact opportunity to influence growth, brand positioning and customer acquisition at scale. You will work hybrid, with office presence required three days per week in Birmingham.
Pay / Benefits
- hybrid working
- performance related bonus
- competitive salary
Responsibilities
- Marketing Strategy and Commercial Planning
- Brand Positioning and Portfolio Management
- Demand Generation, Customer Acquisition and Retention
- Digital Content and Channel Management
- Communications, Public Relations and Events
- Team, Budget, and Agency Leadership
Key requirements
- Commercial and customer-focused mindset
- Strategic thinker and practical operator
- Clear, persuasive communicator
- Curious, analytical, and willing to test and learn
- Highly motivated with integrity and discretion
- Comfortable moving between discussion, leadership, and hands-on delivery
- Clear, persuasive communication
- Analytical mindset
- Motivation and integrity
- Digital Content and Channel Management
- Demand Generation
- Brand Positioning
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