Planning Account Director B2B Contract

Planning Account Director — B2B – Contract

Ideally hybrid working 3–4 days per week, but flexible depending on the candidate.

We’re looking for a freelance Planning Account Director to lead account management and media planning for a B2B technology account. You’ll combine confident client leadership with strong media planning skills, owning the day-to‑time relationship and guiding work from brief through to activation and reporting.

Responsibilities:

• – Lead client relationships, managing priorities, expectations and stakeholders.
• – Translate business objectives into clear, insight-led media recommendations.
• – Coordinate planning, activation and analytics teams across integrated campaigns.
• – Ensure audience, channel, budget and measurement decisions answer the brief.
• – Oversee the handover into activation and maintain quality throughout delivery.
• – Manage timelines, scope, budgets and resources.
• – Coach the team and turn campaign learnings into stronger future plans.

Skills Needed:

• – At least 5 years’ experience in media account management, communications planning or an integrated media role.
• – Strong client leadership and stakeholder management skills.
• – A solid understanding of media planning and confidence reviewing recommendations.
• – Experience delivering campaigns from brief through to activation and reporting.- Commercial awareness and experience managing budgets, scope and resources.
• – Excellent communication, presentation and team leadership skills.
• – B2B and international account experience would be an advantage.

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