CRM & Performance Marketing Lead — Hybrid (UK/EU)

Clarks is seeking a commercially minded CRM & Performance Marketing Manager to own the customer database, CRM strategy and lifecycle across the UK and European ecommerce business. You will lead segmentation, contact planning and loyalty initiatives while guiding performance marketing across affiliates, paid search, paid social and SEO to drive acquisition, retention and revenue growth.

You will collaborate with Ecommerce, Analytics, Merchandising and Creative teams to deliver a seamless customer

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