Marketing Project Manager

Overview

In this role you drive marketing projects from planning to delivery, ensuring timelines, budgets and KPIs are met. You collaborate across global teams and partners to ensure smooth execution and a customer‑facing focus. You’ll coordinate cross‑functional work, manage agencies, and support store operations and loyalty initiatives. This position offers impact through multi‑channel marketing delivery and alignment with global guidelines, on a path to shaping customer value at scale.

Pay / Benefits

• staff discount card on all H&M Group brands
• H&M Incentive Program – HIP
• remote work one day per week
• extensive development opportunities
• global exposure and collaboration
• inclusive and vibrant culture

Responsibilities

• Coordinate and align cross‑functional teams to achieve seamless customer journeys
• Lead and deliver marketing projects with clear objectives, timelines, and milestones
• Plan, execute, monitor, and budget projects with KPI tracking
• Oversee projects such as store openings/closures, omni‑channel initiatives, and global tests
• Validate briefs and scopes against strategic objectives
• Manage project budgets, invoices, and financial accountability
• Collaborate with global CRM & Loyalty to align local activities with guidelines
• Serve as POC for Customer Service and Store teams for day‑to‑day support
• Source and manage external creative partners and agencies as needed
• Coordinate with vendors and internal partners for seamless customer touchpoints
• Manage contracts/processes with agencies to ensure high‑quality delivery
• Secure execution support for local loyalty programs with Commercial and Owned Media Lead

Key requirements

• Background in Communication, Marketing, or related fields
• Proven ability to manage multiple projects in digital and traditional channels
• Strong leadership and stakeholder management skills
• Analytical and results‑driven with KPI experience
• Proficient in MS Office (Outlook, Excel, PowerPoint)
• Experience in project management within marketing or communications
• Experience in managing agencies and creative talent

• leadership
• stakeholder management
• analytical thinking
• results-driven
• MS Office (Outlook, Excel, PowerPoint)
• experience with KPI tracking and reporting

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