CRO Content Architect, AI-Driven Brand Conversion

Puffy, a remote-first, nine-figure D2C brand, seeks a CRO Content Manager, AI-First to own its brand narrative, PDP and landing-page copy, and AI-enabled workflows. You’ll report to the VP – Digital Experience & Conversion and collaborate with CRO and Design to convert insights into tested content.

You will turn complex product features and customer concerns into persuasive buying arguments for a US audience, building scalable content systems that raise quality and speed while driving commercial

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