Senior Global Influencer Manager

Overview

In this role you will shape global influencer strategy for colour, fragrance and holiday campaigns, growing advocacy and driving KPIs. You’ll manage end-to-end influencer programs, curate talent, and provide global and regional insights to optimize VIT. You’ll build a network of brand ambassadors and collaborate across regions to scale activations. The position offers exposure to cross-functional teams in a fast-paced, creative beauty environment with a strong emphasis on data-driven decisions and global impact.

Pay / Benefits

• 25 days holiday (plus bank holidays)
• birthday leave
• pension and life assurance
• Medicash and EAP
• dog-friendly days
• product discount and gifting

Responsibilities

• Develop global influencer strategy to grow advocacy and drive KPIs and VIT
• Lead end-to-end influencer campaigns across colour, fragrance, and holiday editions
• Produce post-campaign reports and monthly global analyses to inform future efforts
• Build and manage a squad of global influencers, including talent selection, negotiations, and reporting
• Collaborate with regional teams to ensure alignment and drive regional activations
• Maintain oversight of influencer activities and guide local teams with focus on VIT
• Represent the brand in influencer partnerships and manage relationships with talent managers and social networks
• Budget management for global influencer activations and budget-split recommendations
• Capture organic influencer content and create a bank of assets for social use
• Support recruitment for Magic Beauty Stars social commerce program with Regions
• Coordinate with cross-functional teams to ensure influencer factors in key campaigns
• Utilize social listening tools to provide reporting and impactful recaps

Key requirements

• Extensive experience in influencer marketing within beauty (makeup/fragrance ideal)
• Strong networking and relationship-building skills
• Innovative thinker with a creative drive
• Self-motivated, action-oriented with a positive attitude
• Interest in beauty/fashion trends and social media
• Results-driven with excellent communication skills

• relationship-building
• creative thinking
• ambition
• social listening tools (Traackr, Dash Hudson)
• data analysis and reporting
• contract negotiation

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