Data-Driven Retention Analyst

The AA is seeking a data analyst in Consumer Roadside Retention to turn complex retention data into practical insights that support commercial decisions and customer outcomes. You’ll analyse performance across around 2.5 million renewals and a retention operation valued at over £100 million, using reporting, analysis and modelling to inform senior leaders.

Working with two Senior Retention Analysts, you’ll explore drivers of customer retention, evaluate marketing and contact centre activity, and

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