D2C E-Commerce Specialist UK& Ireland

Overview

In this role, you shape the digital consumer journey to grow online sales for Electrolux’s branded websites. You’ll collaborate with the D2C Sales Manager to align digital activities with commercial goals and optimise the customer experience. Your work spans analytics, merchandising, and performance testing to boost conversion and drive commercial impact. You’ll thrive in a fast-paced, cross-functional environment and help advance Electrolux’s D2C ambitions in the UK & Ireland.

Pay / Benefits

• hybrid work model (60% in office)
• global team
• investment in your development
• focus on sustainability and innovation

Responsibilities

• Analyze website performance with GA4 and ContentSquare to uncover behavior and opportunities
• Collaborate with the D2C Sales Manager to align digital strategies with commercial goals
• Manage affiliate marketing and coordinate with central team to grow the network
• Optimize product merchandising to increase visibility and drive sales
• Enhance the path to purchase for a seamless customer experience
• Partner with the CRO team to plan and run A/B tests and UX improvements
• Monitor KPIs and provide data-driven recommendations to improve performance
• Lead and support product launches and promotional campaigns
• Collaborate cross-functionally with marketing, design, product, and development teams
• Stay ahead of ecommerce trends and refine strategies

Key requirements

• Hands-on experience in consumer goods or e-commerce
• Strong understanding of sales processes and digital merchandising
• Solid technical grasp of ecommerce platforms and environments
• Experience with GA4, ContentSquare, SEO/SEM, and affiliate marketing
• Fluent in business English; second European language a plus
• Degree-level education is desirable

• Analytical and curious
• Commercially minded
• Collaborative
• GA4
• ContentSquare
• SEO/SEM

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