Partner, Influencer Creative Strategy

Overview

In this senior role, you own the creative strategy for Brainlabs Influencer across new business pitches and growth, shaping the central idea at the heart of responses. You define and drive the brand identity for Brainlabs Influencer, translating strategy into a cohesive visual and tonal language. You lead high-impact creative work, coach the team, and manage client relationships, using platforms and communities to push bold, measurable ideas. You also integrate AI into the creative process to accelerate quality and experimentation.

Responsibilities

• Lead creative strategy across new business pitches and growth opportunities
• Define and drive Brainlabs Influencer brand identity
• Develop visual brand identity and translate positioning into aesthetics
• Create and storyboard briefs, decks, playbooks, and client materials
• Coach and elevate the influencer team’s creative thinking with workshops and critiques
• Own the creative narrative from brief to pitch room
• Supervise day-to-day creative output and delegate effectively
• Build strong senior client relationships with creative vision and business sense
• Adapt tone and approach for influencer-first and media-first briefs
• Integrate AI tools into the creative process and guide the team to do the same

Key requirements

• experience in creative strategy and brand identity in influencer or marketing roles
• ability to write briefs, create decks, and lead pitches
• strong leadership and coaching capabilities
• proven ability to engage senior clients and drive creative vision
• comfort with cross-functional collaboration and workshops
• familiarity with platforms, communities, and cultural trends in marketing

• strong creative point of view
• high standards and constructive feedback
• ability to read room and move initiatives forward
• writing briefs
• deck building and presentation
• brand identity development

…